Link building methods that work in 2021

Nawaz siddiqui
4 min readMar 16, 2021

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To rank your website you need to be well aware of the latest SEO practices and algorithms by google. SEO practices include keyword research, LSI factor, link building strategy and many more factors. Let’s explore the link building methods that work in 2021. If the link building is done right it could bring wonderful traffic to your site. Firstly, let’s understand what is link building.

What is Link building and how it works?

Link building is one of the most powerful SEO strategies for a website. In this process, another website will paste the link of your website in their blogs so that you can get traffic from that website.

The concept works this way, suppose website A links to website B, it provides a very clear signal to google algorithm that website B needs to be ranked higher for the relevant keyword. This help website B to rank higher and gain more traffic with this simple strategy.

Importance of link building

· Increases your brand credibility when done right.

· You will rank higher on google which means more traffic on your website.

· Putting on backlinks will bring additional referral traffic.

Now let’s look on to some of the best link building methods that work in 2021

Guest post

When it comes to link building, guest posting is still one of the most popularly used technique and give a good result if done right.

Just think for a while that your content is being published on the website where your target audience visits. You will make a good rapport and credibility.

To do guest posting the right way you need to target the website of your niche where your potential audience resides.

Reciprocal Links

Please note that this is a violation of Google’s guideline if done excessively.

Reciprocal links are the process where you link someone else website into your blog post and that same someone will link your website into their blog post. If I say that if you do it right with relevancy and in the right context it could work wonders for you.

Testimonials

Testimonials are a great way for both parties to grow together. Many businesses are there who wants you to say something about your product experience.

It provides mutual benefits to both sides as it will help the business to become more credible and you can get potential traffic from that site with a high approval rate.

Turning mentions into backlinks

Whenever and wherever people mention you or your brand across the web that is one of the easiest ways to turn it into a backlink.

To find those mentions you can use LinkResearchTools or SERP Research Tool (SERP).

To turn your mentions into backlinks, you need to contact the webmaster asking to convert the mention into a backlink with a simple Email.

Interviews

One of the great ways to get a backlink is through interviews. You need to find an industry expert of your business and secure an interview with them. These people act as thought leader and if they could publish the link into their blog or on their social media it brings potential visitors and leads.

When it comes to interviewing try to go for a video interview or a podcast rather than a written interview.

These are some of the best link building methods that work in 2021. If you have any queries or suggestions do let me know in the comment box.

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Nawaz siddiqui
Nawaz siddiqui

Written by Nawaz siddiqui

I write about what I learn and anything that sparks my curiosity.

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